DR SHAUNNA'S BOOKS
However, to find a way to make the difference that I knew I wanted to make as a health coach was not easy in the nonexistent spare time leftover after working full time at a tertiary care medical centre, in addition, every other week on call 24/7, while being a mom to my four young sons (who as young Canadian boys all played hockey back in those early days). To grow a health coaching practice seemed like an impossible feat. To be honest, most health coaches massively struggle with finding their way to a successful practice and I know exactly how that feels. (But it doesn’t have to be this way)
As a doctor, I had tons of patients and massive waiting lists. But as a health coach … where was everyone? Running my medical practice had associated ongoing expenses that were high and so I couldn’t just quit my medical practice to become a health coach. I was asking a lot of a little growing health coaching practice to replace a subspecialty radiology income - especially with extremely limited time to do this. To be honest, it took me years and cost me well over $100,000 to figure out how to create a successful, sustainable health coaching practice. I primarily learned this through trial and error, which I absolutely do not recommend. But to this day, I do not know of another successful medical doctor who left their successful medical practice at the top of their game to become a successful health coach. To my knowledge, I am the only one on the planet and I am certain I was the first. And you can bet that no one thought that leaving a successful medical practice to become a health coach was a good idea!
So, if you are looking to transition out of your current career or situation in life to become a successful health coach, I know that most people do not believe in you…but I do. There absolutely will be times when nobody believes in you except for yourself. And even then, there may be times when you lose belief in yourself...
However, I did figure it out! I was able to break free from my medical career to create a thriving and soul-satisfying health coaching practice that makes the difference that I truly wanted to make!! Words cannot express how amazing that feels! It is truly worth the journey to be able to work with who you want, when you want, where you want and how you want. Ahhh - Freedom. Priceless.
So I wrote my book Free to Heal. While I was writing my book, I had a health coach ask if I could help her create a signature program. I replied “No. I’m writing my book.” Then within three days, I had three health coaches ask me the exact same thing!
I was stunned! So I reasoned that if there were three people, I would help them as a tiny group and before we started - late one Friday night, I popped on a Facebook live to let anyone know that I was helping a few health coaches create a signature program and if there was anyone else wanting the same thing to let me know. Within one week there were nine people and we closed the door on our first class to our first Awakened Healers program.
But what Rachel had discovered in her journey was the power of gut health and, as she improved her gut health, she lost 70 pounds and she knew she could help other moms do the same. As a mom of five kids, she knew how challenging it was to cook healthy meals for a family despite good intentions and was uniquely and compassionately qualified to help these moms and she was an expert in this niche. So, using her special expertise, we created her signature program that helped busy moms get a healthy gut, lose weight and, in turn, create healthy families and be on track with her desire to prevent childhood obesity.
This was fantastic but Rachel and I were not done yet! At the end of the Awakened Healers program, Rachel said “Thank you very much. I love this niche and my program.” But she wanted to continue and have me walk her through to a six figure health coaching practice. Which I did! I reverse engineered what I had done and while we were creating Rachel's six-figure health coaching practice, I wrote the next book, Six-Figure Health Coach.
It’s one thing for ME to create a six-figure health coaching practice but it was another to teach someone else. This was phenomenal! We now had a reproducible 12 step blueprint that health coaches could use to create their own success!
As of this writing Rachel has a multiple six-figure practice. She was able to leave her work as an x-ray tech to become a full-time health coach and live life on her terms. She continually upgrades her skills and talents and she even has a wellness centre now called Whole and Well Co. It is astounding to me the number of lives she’s touched, and the magnitude of the difference she’s made - including within her own family. It is truly magnificent how far she’s come from that first phone call where she didn’t know her niche, she couldn’t find any clients and she was wondering whether she had to give up on this whole health coaching idea. It truly feels like she and I were destined to connect and our connection was divinely guided. I truly feel a soulful connection to the work I do and each of the select few people that I work with now. I know each of us were meant to connect and work together for the greater good and I’ve learned to trust this process.
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Six-Figure Health Coach Podcast
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